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| next Mazda next-gen engines named SkyActiv |
New Mazda has officially unveiled the name for its new generation of improved efficiency technologies � SkyActiv. The new moniker encompasses the previously-named SKY series of engines and transmissions, as well as bodyshells and platforms that will be launched in 2011 with the promise of making major reductions in fuel consumption and CO2 emissions.
The programme will initially concentrate on lightweight construction as a core value of the brand, along with the optimisation of conventional powertrain technologies. As it goes along, efficiency improving technologies, such as regenerative brake systems and hybrid power systems, will be successively introduced. The goal of the company is to lower the fuel consumption of its global fleet by 30% by 2015.
